I have been working in the creative field since I graduated from Lasalle College of Arts, Singapore. I started as a textile designer and, along the way, fell in love with designing and branding. My passion is to bring meaning to each project and tell a story.

I’m here to help you develop a brand that is not only visually appealing but also functional in today's world. I believe that a brand is much more than just a set of graphics; it includes ideating, conceptualising, designing and executing, which are the cornerstones of every brand.

I want you to see the beauty and power of your ideas and help translate them into voice and visuals. I want to help you feel more connected to your business by designing with your values in mind.